Evan Schnittman appointed at Bloomsbury

Bloomsbury Publishing Plc announces today that Evan Schnittman has been appointed Managing Director Group Sales and Marketing, Print and Digital. He will lead Bloomsbury’s sales and marketing in the UK, US, and Germany across all divisions of the group.

Evan Schnittman comes to Bloomsbury after eight years at Oxford University Press where he was vice president of corporate & business development and responsible for digital partnerships and licensing across OUP’s various content divisions. Evan has over 24 years of publishing related business experience having held positions as Executive Vice President at The Princeton Review, Senior Editor at Little, Brown, and editorial and sales positions at FA Davis. Evan started his publishing career at Barnes & Noble’s main store on 5th Avenue in Manhattan. Evan is widely known in the industry as a thought leader – and is widely sought out to speak and write on the key issues facing content companies in a digital world – across Asia, Europe and the US. His blog, BlackPlasticGlasses, has become required reading for anyone wishing to understand book publishing in the digital age.

Nigel Newton, Chief Executive of Bloomsbury, said “I am delighted to welcome Evan to Bloomsbury. The creation of the role of a worldwide head of sales and marketing and the appointment of a highly experienced American with considerable digital experience reflect our view of the future of the publishing market place.”

———————————————————————————————————

Exciting news! I’m looking forward to meeting Evan, and to the development of our digital marketing strategy in tandem with print books. I’m still so new to all this that I don’t want to start commenting on the impact this will have on me, because I don’t know. My ebooks have little to no marketing at the moment (excluding, perhaps, Me & My Web Shadow) but it’s exciting to see Bloomsbury taking the step forwards to bring digital more into the fold. And my apps will need marketing too!

Advertisements

~ by kymethra on July 7, 2010.

One Response to “Evan Schnittman appointed at Bloomsbury”

  1. I am excited to be coming to a place with such a robust trade list! I too, look forward to working with your on your ebooks.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

 
%d bloggers like this: